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This web site states the following, "How to - Step by Step." We noticed that the web site also stated " Add to the Gear Guide." It also said " Add A Ski Program, Club or School. Add Your Hotel Resort Restaurant. The mountains are calling and I must go. Find a Lesson, Club or Program. Browse the directories to find gear, locations, and schools or view race results, upcoming events and more. Learn more about adaptive skiing. Monoskis, Biskis, Dualskis, Bars, Apparel, Accessories, and more. Resorts with equipment and programs. Find a school, club or program here." The header had adaptive skiing as the highest ranking optimized keyword. It is followed by skiing for disabled, amputee, and paralyzed which isn't as ranked as highly as adaptive skiing. The next words adaptiveskiing.net uses is snowboarding. handicapped skiing was included and might not be seen by web crawlers.